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You are viewing our UK Store
If this is where you wanted to be, Great! You can start shopping immediately
However if you are from the USA you might want to head over to our regional stores to shop in your own local currency and for better delivery rates.
Animal Welfare & Consumer Safety
In Europe cosmetic animal testing has been officially banned since 2013.
We are aware that in other parts of the world there is still a requirement to test on animals. Wherever and whenever we come across this requirement and are given no choice, we withdraw from our sales activity in the territory concerned.
W7 is keen for cruelty free alternatives to animal testing to become compulsory and animal testing overall to be ceased globally.
The W7 Foundation has been recently formed by our Directors to provide financial assistance to charities that endeavour to support the protection of animals. In 2017 our preferred charity will be The Blue Cross https://www.bluecross.org.uk/.
Consumer safety is our top priority. Heavy metals such as TBTO (preservative) and other ingredients of concern are not added to our products and we ensure all raw materials comply with the strictest worldwide regulations (USA, Canada, EU, Japan, & Asia).Site Assistance
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